Small Business Local Marketing with a Blog for Dentists

Small Business Local Marketing with a Blog for Dentists.

There are many ways small businesses such as dentists can use a Blog to drum up new business in their locale as a major part of their local marketing strategy.

Statistics shows that less than 50% of small businesses in general have a Website or a Blog and a shocking 70% of dentists do not have an Internet presence... they must think that they do not need one. Well guess what??? The 30% of dentists who decided to put up a website or a Blog (even if it is a simple Blog) are the ones reaping all the great benefits that a website or a Blog has to offer in the way of more clients locally.

A dentist by nature usually deals exclusively with a local clientele and feels there is no need for a web site or a Blog because they believe the Internet is only for big National businesses. Well that has all changed since the recent shift in the grand scheme of things as it is widely reported that more than 50% of consumers have replaced the Yellow Pages or Local Phone Book with the Internet... Hence the major surge of local online directories that have now surpassed the 100 mark.

What does all this mean to the neighborhood dentist? This means that some 50% of current and potential clients are searching for local products on services online to fill practically every need they have. This means if you are a dentist and you do not have an online presence you are turning a blind eye to some 50% of your target market. This means that the 1 - 3 dentists in your area that have a web site or a Blog will be sharing a whopping 50% of your target market among themselves... Wouldn't you like to be one of them?

Potential clients are searching online right now to locate products, services, prices, credentials, business hours, and locations of nearby dentists among other things.

Therefore those are some of the things you should put on your Dental Blog to stay competitive. Other things you could do is put weekly dental tips and short informative articles on your Blog to foster a sort of following. Imagine if a current client of yours read an article on how to deal with sensitive teeth on your Blog and a conversation come up about that topic at a Church meeting or some other local event. It is very likely your client would mention you, your Blog and the article and may even write down the website address or email a link to your Blog Article to that and other interested persons.

That kind of Marketing is priceless as there is no amount of money you can pay to get clients to do this for you. All you can do as Tiger Woods say is "give yourself chances." And a blog full of informative articles is the greatest way to get this kind of viral marketing going. So use your Blog to build a strong following of loyal local clients for your dental practice and you can't go wrong.

Well thank goodness that putting up a Blog is not only inexpensive but it is so easy and simple to do that a 10 year old child could do it. [Click here for more information on puting up a Blog in a few hours.]

A Blog is better than a website because it's easiest to update and to impart information to your current clients and potential clients, which is great for busy dentists.

If you do not like to write or your dental practice does not allow you the time to write you can buy PLR articles, hire ghost writers to write for you, have your office assistant paraphrase a few interesting articles from the dental industry publications you subscribe to, or you could get FREE articles from the many FREE article directories that can be found online. So finding good compelling yet informative content should not be very hard for you find.

Updating a Blog is as simple as typing a letter using your favorite word processing software like MicroSoft Word. Once you click save the article will be live and viewable by persons visiting your dental Blog.

Remember to keep your Dental Blog informative. To get more locals visiting your Blog you should list it in as many Local Online Business Directories as Possible. EzLocal.com offers submission of your Blog or Website to 40 Local Directories for only $20 per Month... PLUS your Blog will be featured on EzLocal.com main page for your area.



Will write again soon,


S. A. Williams AKA [Your RPM Wealth Coach]
http://www.RPMwealthNetwork.com
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